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Board Room Babies: My new Kindle Single

Posted January 21, 2012

Readers who have a Amazon Kindle, or those wishing to purchase one for this very special reason, may enjoy checking out my new monograph on the subject of executive infantile behavior.payday loans It’s called Board Room Babies, and it’s about how CEOs, moguls, senior officers of the highest stripe and others who manage managers for a living are a lot like babies, as in actual babies, not metaphorical ones.

For those who think I’m kidding, I assure you that this is a very scientific study, with lots and lots of facts and other solid research behind it, conducted under the aegis of the think tank of which I am the Chairman and CEO. More on that subject on Monday, but until then early adopters may access the new work right now. Here’s the link on Amazon.

Have fun!

bingstuff

Cell phones may cause cancer? Who cares?

Posted January 18, 2012

The World Health Organization has studied the matter and come to the conclusion that yeah, maybe, it’s just possible that sticking a cellular telephone up your ear canal every day for eight or nine hours may do something to your brain. No duh.

We don’t need the WHO to tell us this. We know it already. As a nation, we have a strong suspicion about the things that may kill us, and we, the People, reserve the right to die of one thing or another if we want to. In fact, we would rather risk death than give up the things that truly matter to us.

Smoking? Many of us have given it up, but not really because it causes cancer. We could live with that. I used to smoke a pack a day of strong French cigarettes. I loved them. I enjoyed telling people about all the 80 year old geezers I knew who maintained their habit. Smoker’s myth. On the other hand, I decided I would rather be able to climb the stairs to my bedroom without hawking up a lung. Also, I smelled bad. Not to myself, but to certain significant others who had the power to be revulsed by me. There was that, too. So now I puffeth naught, except on very special occasions.

Nuclear power. No question, it’s going to kill all of us one of these days. I don’t care what the flaks for the industry say on CNBC after every horrendous accident. In California, they have one plant right by the ocean, near a very populous area, and another squatting directly above the San Andreas fault. Smart? You decide. But one of these days, and I hope I am long, long gone by then, and I hope my children’s children are living on the moon, the seventh failsafe on some reactor someplace will fail to be safe… and half of our lovely country will be uninhabitable for 20,000 years. But we will have nuclear power until then. Because we can’t really do without it without making some huge sacrifices, and we’re not in the huge sacrifice business.

Financial regulation to prevent the rape and pillage of America by its bankers? Har har hardy har har. That’s my analysis after long and careful study.

And then here come our cell phones. They are smart so we don’t have to be. They obviate the need for solitary thought, or for any kind of thought, for that matter. They come bearing games and news and music and copious infotainment. They are better company than our friends and loved ones much of the time. Without them, we would have to go back to the days when each person had to be alone with his or her own thoughts occassionally. Oog. Hate that. Can’t even do it anymore, really. Better to call Bob and tell him I’m going into a tunnel.

In the end, I think we all ought to send a message to all those people who think it’s their jobs to tell us about the things that are bad for us. Shut up.viagra online Stand down. Join the rest of us in the 21st Century. We’ll be here waiting.

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Trashy Comments, Part 30

Posted January 10, 2012

I just trashed 30 comments that appeared suddenly in the comments section of this blog. I’ll be honest with you. It’s been a slow day and most people I know have basically taken it off, as kind of an extension of the long Memorial Day weekend. So I was surprised at the sudden wave of activity.

“This was a rya of snushin,” said one.

“Very celver post!” said another.

Several seem to come from idiots attending the University of British Columbia for some reason, presumably to earn some extra money, which makes me feel even more strongly that we should have annexed Canada back in 1860 when the last serious attempt was made to do so.

Just a message to all of you who are right now flooding the comments sections of poor, honest bloggers everywhere: You are pathetic. We hate you.buy Levitra Plus May your computers hawk up a digital loogie and die.

The hell with it. It’s 6 PM somewhere in the world. Actually, it’s 6 PM here right now. Somewhere close by, a martini awaits. Downing one will be an event that requires no comment, bogus or otherwise.

bingstuff

Exciting EXCLUSIVE: The Menu of the Royal Wedding!

Posted January 7, 2012

Obviously, many of the plans surrounding the Royal Wedding are shrouded in thick London fog.  The Queen, presumably, doesn’t want to spoil the drama. Nobody knows, for instance, how many Welch Corgis will be in attendance, and who will be assigned to walk them if they become obstreperous during the ceremony.  Likewise, nobody knows who will get the job of watching Prince Charles and Camilla if, as is their wont upon occasion, they get a little too frisky and make a bit of a spectacle.  But undeterred by this mania for secrecy, this correspondent has ferreted out the menu of what will be served to the 1900 guests at this peerless event.

I can’t reveal my source on this. But I can assure you that, like all other sources on the Internet, it’s a very good source that knows whereof he/she speaks/leaks.

First, before the ceremony there will of course be champagne cocktails, mimosas and Shirley Temples for the kids. Lest the crowd become restive, there will also be about a half an hour of what my source called “walk-around heavy hors d’oeuvres,” including tiny cheese puffs, cheese balls, cheese, bits of crumpet, thinly sliced sausage rolls, overcooked haricot verts, blancmange shooters and, of course, pigs-in-a-blanket.

This should keep everybody but the most incontinent in their seats for what promises to be a lengthy ceremony. Just getting through the line at the coat check will take upwards of 90 minutes, I am told, so invitees are advised to come early and bring reading material. I know I will.

After the wedding, as the happy couple head off to change for the first of seven times that day, the crowd will be ushered over to Buckingham Palace for some serious appetizers and non-stop boozing. Top shelf all the way, naturally. Pre-dinner savories include Swedish meatballs, scallops wrapped with bacon, tiny enchiladas, cheese whiz, cheese loaf, small bricks of Stilton and lots and lots of hot buttered toast. There was a rumor that portions of Franco-American Spaghetti-o’s were going to be on-hand, but the Duke of Gloucester nixed the idea since they were thought to be too hard to eat while mingling.

Dinner itself will be a huge gorge out worthy of Henry VIII. Wine! Flagons and flagons of it! And then port and mead and also ale for the young princes. Then the fish course, which everybody will pretty much ignore, since boiled fish rarely tastes as good as it looks on the plate. After the fish comes the roast beasts — mutton and pig and a nice brisket with horseradish. Then squab, pigeon and the starling pie. All will be trimmed by huge plates of steaming, fresh and drastically overcooked vegetables, as is the local custom.

Dessert? Wedding cake, what else?

I don’t know about you guys, but I’m dieting like mad to get ready for the feast. I want to leave room in my monkey suit for all this good stuff.

bingstuff

Playing hurt

Posted January 14, 2011

Being a little under the weather didn’t keep me from attending the Board dinner. So they tell me, anyway.

Sunday, 8 a.m. Woke with the ever-so-tiniest trickle of something itchy in the back of my throat. “Oh, Lord,” I said to my wife. “I don’t want to be sick. Not with all that’s going on this week. Please, God. Don’t let me be sick.” “Are you sick?” she asked me. “No,” I said sharply. “What makes you think I’m sick? Do I look sick to you?” “I don’t know,” she replied. “You don’t look not sick.” Sunday afternoon I took a flight from San Francisco to New York. Sneezed six times.

Monday. Drank eight glasses of Emergen-C before breakfast. For those who don’t know of this miraculous substance, Emergen-C is a “Health and Energy Booster” with “24 Nutrients With Antioxidants, Electrolytes, and 7 B Vitamins” that may be taken before the onset of a cold. Its effectiveness is directly proportional to one’s belief in its effectiveness. “I don’t want to be sick,” I said to my assistant, Beverly. “Not with all that I have to do this week.” “No,” she said, looking concerned and taking a step back. “Don’t be sick.” I had a number of meetings, some of them with Bob, our CEO. “You don’t look so good,” he said to me after one of them. “I’m fine,” I said. “Just getting over something.”

Tuesday. Woke up at 4 a.m., coughing. “I think I may be getting sick,” I said to my wife. “You should stay in bed,” she replied. “Well,” I said, “My first meeting isn’t until noon. I’ll sleep until then.” I stayed in bed until 10:37, at which point I became so aggravated by the constant BlackBerrying that I got up, put on my uniform, and was at my desk by 11:20. Nobody wanted to come into my office. They gathered in the doorway but would approach no farther. At 3:27 my head detached from my body and began to float five or six inches below the ceiling. My feet grew to several times their normal size and weight. This made moving a slow affair, which was probably for the best since it allowed my head to trail along at a comfortable speed and not bump into doorways. At 8 p.m. I had a dinner that went very well, except for the fact that it was attended by only 15% of me. The rest was at home, dead.

Wednesday. Lay in a semisolid state until noon. Then found myself, after a dream sequence in which I was bathed and dressed by unseen hands, in the General Manager’s Meeting. This is a gathering of 40 top executives conducted by senior management four times per year. Each corporate officer — of which I am one — is required to give a short report. “Fwahgh,” I began. “Argh grach mhrrrgh bwrt.” Most of the team appeared sympathetic to my message, so I wrapped it up without further ado. “Phlaugh,” I concluded. Then I excused myself and went to the restroom, where I sneezed until what remained of my brain came out of my eye socket.

Thursday. Don’t remember much of the day. We were all getting ready for a big Board dinner. There was a staff meeting of some kind, I think. In an attempt to KO this little ailment, I had decided to take some Vick’s Day Care and a couple of Sudafed in the morning, washing them down with the remainder of a bottle of Robitussin. This put me in a boisterous mood, and at one point during a discussion of bond maturities I was swept with the desire to laugh. Well, you know how it is. Once you get the urge to laugh in church, there’s not much you can do about it. My little fit of chuckling was followed by a little bit of productive coughing, after which I sneezed 10 or 20 times. When I awoke, the room was empty. I didn’t recall the meeting having been adjourned, but I returned to my office, where I fell asleep with my face in a bowl of chicken soup until it was dark. Then I went to the Board dinner. I think I had the fish.

Friday. Woke up feeling a whole lot better. Got to the office in good time and went to see Bob, who was at his desk behind a mountain of Kleenex. His nose was red. “Grakgh,” he said. “Boy, Bob,” I said to him. “You should go home and get some rest.” He gave me a dark glare, sneezed twice. “I’m fine,” he croaked. “I feel much better than I look.” Which is good, I thought. The way we work now, if you don’t have your health, you don’t have anything.

bingstuff

Is it time to invest again?

Posted December 24, 2010

Now that order and sanity have returned to the market, it’s hard to imagine how anything could go wrong.

I was sitting around the bunkhouse with a bunch of wealthy capitalists the other day, and we all agreed that the time was right for bigtime reinvestment. As one of them put it, “The economy is back. It’s time to take intelligent risks again and make some friggin’ money.” I have been aware for quite some time that the fear/greed ratio is once again tipping to the second axis, avarice making its expected return to favor. If we were quants, we could create an equation tracking the desire to invest as a function of these two factors multiplied by a constant, S, for stupidity. But since we didn’t go to MIT, let’s just look at some of the postulations people are postulating to justify a return to securities.

The economy is back.

But it’s not, not in any big way. Banks are doing well because they ingest capital and invest it for egregious gain while paying dust kitties for that privilege. Wall Street certainly feels that everything is roaring back because as we near bonus season, you could fill a fjord with the drool rolling down its collective chin. This festive holiday season, it appears that consumers, too, are tentatively twitching upward in a modest way, with single-digit increases in brick-and-mortar spending, and online shopping, which is generally done drunk, even more robust.

Conclusion: If wishes were horses, all men would ride. We have to wait for a while to see if things have really settled back to a level of growth justifying full-blown greed.

Wall Street has been fixed, and the rascals have been driven out.

This is possibly somewhat true. There has been some regulatory activity, albeit nothing that would impede idiotic fiduciary creativity yet. With the results of the last election, we can assume that Wall Street will once again be cooking up gadgets and gizmos that will thoroughly screw the average investor. So there’s that. Of course, the SEC is all over the place in every corporation and enterprise, squeezing folks by their public filings and asking them to cough. The problem from an investment perspective, I think, is that you don’t need to have bad guys running the show to wreak havoc on idiots like you and me. It’s very good at what it does, our system. It’s just not calibrated to do what you and I want it to do — make money for the essentially uninformed and powerless.

Conclusion: In a casino, the house always wins. This house is very generous to its croupiers, and takes care of them first before scooping what’s left into your tiny supper bowl.

The rational process of research, analysis, and financial measurement provides guidance and will yield results.

The thought here is simple: The market is now returning to sanity, where factors like revenue, EPS, cash flow, and Ebitda may be considered when predicting how a stock will fare in the coming years. This is perhaps the saddest leap of all — the idea that there is a meaningful norm to which we all can return. I’m sorry. There’s not. There is only a controlled form of madness, because there’s money around. Companies attain and lose favor based on whiffs and vapors and rumors and crazy fears and hopes and dreams. The Street lunges at short-term gain and flees anything that smells of patient strategy that will pay off over time. Everybody reads everything online, and the message conveyed on a minute-by-minute basis is relentless: The world is ending soon. You gotta move fast and make the most of the carnage.

Conclusion: If you have to ask how much it costs, you can’t afford it.

Of course, it’s really hard to avoid playing when the rest of the gang is at the table chuckling, smoking cigars, sipping fine Scotch, and having all the fun in the world. What if by not playing you’re missing the chance to attain not just a fair return but … wealth? Wealth! Yeah, baby!

By the way, I hear the tech sector is once again poised on the brink of triple-digit growth. Venture capital firms are swarming to Silicon Valley with more cash than Croesus. You’d be a moron not to hop on that train early.

bingstuff

The big yawn

Posted December 3, 2010

Things we’ll all be tired of in about 20 minutes

Marketing is the death of the new. It has its purposes in this culture, where if something is not available for sale and distribution, it has no inherent meaning. Marketing hoists objects and activities out of the realm of the personal and into the public sphere — quite literally into the marketplace, a location that used to be physical but is now psychological, financial, and transactional. It finds the things we like to dream of, dance to, play with, and shovels them into the maw of our collective desire. And we eat. And it is good, for a while. Then it all goes where consumed things eventually go, into the great ocean somewhere out of mind. Then the whole digestive cycle starts over with some new product.

Thus we see, for example, what happened to hip-hop music. It’s not gone, it’s just … commodified. It began as a creative explosion of vitality and originality, was acquired by Marketing and its bastard child, Fashion, and has now become the province of cute little rodents who live on Hamsterdam Avenue. You can almost hear the cultural fatigue with the entire genre settling in.

So take a look around you at all the Next Big Things. Don’t delay, because the big yawn is already beginning.

Twitter. It’s no coincidence that the most dedicated Twitterati are deep thinkers like Ashton Kutcher and professional news organizations. Most of the people I know who are glued to their teeny Twitters are in the media. They watch one another like animals at the water hole, the smaller ones checking to make sure when the larger ones are sleeping and it’s safe to come out and drink from the pool.

Facebook. Right now Facebook is the prime tool that the forces of Marketing are marshaling to monitor your likes, dislikes, and immediate desires. Corporations have their own Facebook pages now. Feel them crawling over your digital membranes? Find it creepy? You will.

Smartphones. This can’t go on, really. People walking around like zombies with their faces buried in tiny little screens, poking at their toys like curious tots? All around us, life is going on. Trees. Puppies. Birdies in the sky. Future generations will look at pictures of us all, circa 2011, the way we regard those serious men in their fedoras in the 1950s. Don’t they all look silly now in their funny little hats?

E-mail. At this point 90% of my e-mail is either spam or crud in which I have no interest. I used to enjoy business e-mail as a humor-delivery vehicle or an alternative to in-person meetings, but after several rounds of litigation on one thing or another, I am now aware that e-mail is about as personal as a conversation in the executive washroom. Less, actually. People honor your privacy in there. Added benefit: Eliminate e-mail and you automatically lose the …

BlackBerry. Remember what life was like without it? I do. I was happier.

Foursquare. For you crusty Neanderthals with yak hair between your brows, Foursquare is an applet that enables people to know where their friends are, like, right now. The thing is, what do we mean by the word “friend”? Increasingly, we mean a certain kind of stranger. Don’t you know where your real friends are, as much as you care to?

Telecommuting. Another name for underemployment.

Management consultants. Won’t somebody at some point come to the realization that it’s far easier to exploit people who depend on their benefits?

Outsourcing. There ought to be a tax. That would take care of the whole Mumbai thing pronto.

Not drinking at lunch. I’m real tired of that.

Locally grown, free-range organic bushwah. I’m tired of eating in a responsible way that pays respect to our mother, the Earth.

Marketing. How about that? As an idea, I mean. You get rid of it and … what?

The rest is silence. The good kind, you know, where real things happen.

bingstuff

Class struggle

Posted November 12, 2010

Writing a check for a soccer uniform, I thought, Gee, when I was a kid, my school had money for that.

Most of the time I feel okay with the way things are going. I’m not part of the half of our nation that seems to think everything is heading to hell in a handcart. But sometimes I get grossed out by wild discrepancies. A sense of dislocation overwhelms me, and up comes the gag reflex. It’s not pleasant, but it always tells me something.

Anyway, three things happened. The first concerned Rupert Murdoch. He was at a black-tie dinner accepting one of the many awards I am sure he will receive this year, and he made some comments about how American public schools weren’t up to snuff. “It’s time to stop the excuses,” he said. “It’s time to push aside the obstacles in the way of reform and ensure that every boy or girl who enters a public school has the same shot at the American dream that our sons and daughters do.” Of course, he then went off on a tear against teachers and their unions, but that didn’t interest me as much as the fact that this was the first time in a while I’d heard a business mogul put out a clarion call to defend our public schools. Bravo, Mr. Murdoch, I thought. Good for you.

Thing Two: A couple of days later I sat down to pay the bills and found some I didn’t understand. “What’s this for?” I asked my wife. “Soccer uniform,” she said. Gee, I thought. When I was a kid, my school had money for that. “And this?” I inquired. “Costume for drama class,” she said. Gee, I thought, when I was a kid, my school had money for that. “How about this?” I said. “A clarinet,” said my wife. “She’s in band and you have to rent your own instrument.” Gee, I thought.

In the town where I grew up they closed two schools recently. One has been made into condos. The other they tore down. The remaining schools have practically no resources. Average class size is up to about 30. This is in a town with two country clubs, both with excellent golf. Most parents with money send their kids to private school now.

Thing Three: Last Monday a couple of executives and I went down to the financial district of our fair city. In that small pocket of Manhattan not far from where the World Trade Center was destroyed, a forest of gorgeous glass and steel has sprouted. Residences. Parks. Offices. And the most beautiful building of all is a tower that rises over Battery Park, an enormous, glandular cathedral dedicated to the worship of Mammon. One company is housed there, but you won’t find its name outside. They don’t need you to know it’s their building. They’re doing fine without a lot of exterior branding, even if they’re not well liked by many people.

I have visited St. Peter’s in Rome. I’ve strolled around Notre Dame in Paris and the Temple of Dendur at the Met in New York. For sheer flamboyant display of unapologetic excess, none of them approach that spire on West Street. If Pharaoh had been presented with plans for this structure, he would have told his architects to scale it back a bit. Just for the optics, if you know what I mean.

We went up to the second floor for the investor conference that was the purpose of our visit. Serious people in business suits bustled to and fro. In a kitchen down a hall there were big vats of M&Ms and other munchies, plus lots of beverages in case anybody was in need of hydration. All of it was gratis. They say there’s no free lunch, but they lie. Work hard. Dress right. Presto! Free lunch. We stayed there for about an hour. Did what we had to do. Then we went back to work at our building, which is very nice, even if the ceilings are a whole lot lower.

Last night I was downtown again, and I walked by the building on West Street. It was just as beautiful in the chilly autumn darkness, perhaps even more so — because they leave all the thousands of lights in the place burning far into the night.

I wonder how many clarinets that would pay for.

bingstuff

It stinks to be CEO

Posted September 3, 2010

It’s time for a new breed of chief executive. I have a proposal.

There are really terrible jobs in the world. President of the United States comes to mind. Maybe once it was okay, but now? Where’s the fun in it? It doesn’t pay half enough. Everybody’s out to move your cheese. Even higher on the list of things you probably never want to do when you grow up, however, is a surprising entry. The job of chief executive officer as currently configured just might be the most impossible, demanding, annoying one on the planet.

Yes, as spring has moved into this long, hot summer, the news has brought us several representatives of the breed who have gone spectacularly down in flames or should soon, all things being equal. The trend is clear. It’s now virtually impossible for a demented, high-profile narcissist to hold the position of CEO. That’s bad news for business. Who else is going to want it?

Let’s look at a few recent cases of note. Tony Hayward was the CEO of BP, as the world knows, having witnessed his sheepish, ruddy countenance during the tortuous history of the gulf oil spill. During the crisis Hayward did what CEOs always do: made excuses, tried to justify his company’s miscreancies, displayed contempt for idiots who didn’t buy his act, and was insufficiently adept at simulating empathy for other people. This usually works for ultra-senior officers. This time around the media made lunchmeat out of him. The game has changed! Now he has his life back, as he wished.

And then there’s Mark Hurd. A very capable CEO was Mark. He did good things for Hewlett-Packard after the company had suffered for years under another spectacular washout, who has now wisely decided to enter the political sphere. At first, it looked as if Hurd had suddenly morphed into a familiar entity, abandoning use of his capacious brainpan in order to follow the instructions of his naughty inner man. With fiduciary improprieties too! Amazing! Astounding! But wait. Along with his slide down the exit ramp of the airship of state came a big platinum chute, reportedly in the neighborhood of $40 million. You don’t usually give that to a guy guilty of crimes against the state. So we can stay tuned on that story, with a keen eye trained on the sometimes bizarre and always fascinating HP board of directors.

Which brings us to Lloyd Blankfein. No, Lloyd isn’t out of the catbird seat yet. But Lloyd exists at this point simply to demonstrate how deeply, dramatically, stunningly unlikable the corporate CEO can be. Every time We the People begin to feel a little bit of confidence that Wall Street just might have learned something, become slightly less greedy or arrogant? There’s Lloyd. Whoever is running Lloyd’s image work should tell him one thing immediately: Lloyd. Don’t smile.

What, then, is to be done? What are the alternatives? Are there any? Democracy? No. I worked in a theater company once that purported to be one. It devolved into a dictatorship of the proletariat run by the most neurotic individual in our group. Government by committee? I think not. Anybody who has tried to get a decision out of a Japanese corporation knows what that process looks like, with vast, evaluative silences stretching between apparent agreements that actually mean no. How about a fully empowered board? Have you looked at your board lately? I mean, they’re very nice guys, but how much time do they really devote to your situation, given their other duties and hobbies?

No. We’re stuck. We need the position. The only answer is to look for a new kind of animal to fill it. One who doesn’t cut a profile. One who operates quietly from his secret aerie. One who is capable of having fun without making a spectacle of himself. One too timorous to monkey with his expense account. One who has no need of sexy consultants. One who is willing to be trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean, and reverent to his craven board, and then, when it’s over, take his $100 million package and fade away in polite silence.

Stand back, world. I’m ready.

bingstuff

Why your stock just tanked

Posted July 21, 2010

I met my friend Martini for a drink and right away I could tell he had his funk on. He was scowling into his namesake beverage as if he were looking into the bottom of the market, circa October 2008. “Hey, Bob,” I said, easing into the spot next to him and waving away a tendril of black ooze from his aura. “What’s the matter?” And so he told me.

You know what happened in the World Cup between the U.S. and Slovenia, when that bonehead from Mali declared a phantom foul and robbed Team USA of its go-ahead goal? How about the moment this spring when the Tigers were playing the Indians, and the umpire blew an easy call at first base to despoil the pitcher’s perfect game? One numbnuts doing his job improperly can bring ruin. And so it was with Martini and his company, which had just announced second-quarter earnings.

“We had a great quarter,” he said, draining his glass and motioning for another. “Revenue up high single digits. Operating income through the roof. Huge EPS.”

“So?” I asked.

“So,” he spat out. “We missed consensus by a penny.”

“How’d that happen, Bob?” I inquired. But I knew. It was the fault of yet another renegade, lazy securities analyst.

“Consensus was right on the money,” said Martini. “Except for one outlier at this tiny little firm.” He named the firm. I’d never heard of it. “Ed Wormer,” he said. Of course that’s not the name he actually used, so if your name is Ed Wormer you can back off. “Everybody else had our EPS at 27¢ a share. Wormer had it at 54¢.”

“That’s an overestimation of 100%,” I observed.

For those lucky enough to work in a private company, or unlucky enough to not care about your stock price, I will explain. Wall Street employs a legion of analysts to assess and guess how companies will perform throughout the year. As with any profession, the cadre is stocked with individuals of uneven quality. Some do their jobs carefully, working with the Investor Relations guys at each firm they cover, who are under very tight constraints on what they can reveal, to make sure they don’t get things completely wrong. Others seem to exist mostly to give interviews to financial reporters. (We call those “quote monkeys,” and they know who they are.) And there is an odd bunch who don’t know their spreadsheets from a hole in the ozone layer. They add up columns wrong. They mistake billions for millions. They’re morons. And yet they go on. And they matter.

They matter because four times a year Thomson Financial aggregates all the analysts’ estimates and issues a consensus on earnings for each company, whether it wants one or not. This is called the First Call, and reporters use it to judge whether a company had a good quarter or not.

And so that day, Ed Wormer’s outlandish estimate that Martini’s company should have earned 54 cents per share that quarter was factored into the First Call, and it tipped the average consensus, and so the headlines on the wires that morning did not talk about great revenue, terrific operating income, or even excellent EPS, but rather said Martini’s company had “missed consensus by a penny.”

“We went down 8% in the first half-hour after the opening bell, which brought out the shorts, and the rest is history,” said my friend.

“Maybe you should have spoken to Wormer beforehand,” I suggested as gently as possible.

“Of course I did!” he exploded. “You know I can’t give him any specifics, but I asked him if he wanted to embarrass himself with his EPS number, and he said no, that he’d run his models again!” I let the silence hang. “Which is when he went on vacation,” Martini said.

So the next time you look at your stock portfolio, or talk to your broker, or read the papers, consider the foundation upon which our economic system is based. And then, I think, go to Vegas. At least what happens there stays there.